Hello, I am a Vocaloid music artist, I’ve been thinking about running a community competition on social media (Art/Animation), but before I make it official I want to see what you all think.
I have a new track coming out in about a month. The music video is already being commissioned, since I have run out of ideas and motivation to make the visuals myself. My focus now is only on music. That is why, after the release, I want to host a competition where people create their own music video for the track. The goal is to see which one flows the smoothest and fits the song best.
The purpose is to find new inspiration and direction for future videos and also to build community. If this works out, I would love to work again with the people whose entries stand out the most.
The problem is I have no idea how competitions usually work. Money is not an issue, but I do not know the right way to host it, how to announce it, or how to promote it so people actually join. If you have any suggestions, please do educate me.
Are these thoughts legit or am I just overthinking?
Let me know.
(Update: Thanks for the detailed advice, I should clarify, this idea isn’t only NG-exclusive. My plan is to host it across multiple social media platforms (YouTube/NG/Twitter/etc.), but I wanted to hear NG users’ perspective first since this community has strong experience with contests.)
RedWonder8
if I was in your shoes, I would start with a simple art competition and ask people to just draw a single piece of art based on the song, and have prizes for the top 3 or 5
because running a competition where people have to make an ENTIRE music video?
idk I feel like you're going to have to at least provide some money to everyone who joins the competition... there have been bands who have done this "make us an entire music video and you might get paid" contest thing before and it's never gone well
and since you've never run a contest before... an art competition is way easier to do
I've only run art collabs before, but the way you run it is pretty similar
an art competition will probably go a LOT smoother than a music video contest...
BrokenX22
Thanks for the advice, I really appreciate you taking the time to explain it. Honestly, I also think that starting small is the way to go. But just one piece of art would not keep them away from using AI stuff to help them out (Which I really don't fw). Maybe a simple 1-minute short animation could do, again, thanks a lot for the advice.